CONSULTING

01

Lead Gen & Revenue Strategy

After a full immersion into your product and company culture, we use a combination of prospecting expertise and our industry-leading proprietary data tools to quantify and qualify the addressable market of viable businesses for you to target, engage and close.
Sales audit  |  Data driven lead gen  |  Ongoing white glove support

02

Sales Enablement & Collateral

We create comprehensive sales training programs, optimize your pitch and prospecting narrative, and build world class client-facing sales collateral that is modular and customizable to relevant sectors and prospects.
Collateral creation & refresh  |  Pitch & prospecting narratives  |  Deck & template development  |  Sales training

03

Omnichannel Marketing

We work on all levels of the funnel from hyper-focused lead gen to powerful brand awareness, targeting customers across digital display, social, email, search, pod/video, direct mail, and digital OOH.
Marketing strategy  |  Digital & print campaigns  |  Video production  |  Experiential

04

Brand & Product Strategy

We’ll develop, evolve, and operationalize your brand and product strategy – from research and positioning, to bespoke brand playbooks designed to drive engagement at all stages of the sales funnel.
Brand strategy & identity  |  Logo development  |  Research & audience personae

05

Content &
Creative

Content across every platform to deliver your message and engage your customer, created by award-winning creators, producers and editors. Including case studies, articles, social posts, explainer videos, pods, infographics.
Creative direction  |  Photo & video production  |  Content strategy & development  |  Social account management

06

UX/Design & Development

Digital experience and UX are vital to your brand’s success. Whether you need a design refresh or an end-to end reinvention, we specialize in making experiences, tools and applications that are tuned to drive engagement and meet your business goals. 
Website design  |  Digital tool development

AMPLIFYER x K-SQUARED STRATEGIES

Too often, marketing and sales operate in silos—one builds awareness, the other drives revenue. Amplifyer and K-Squared Strategies bring them together, seamlessly.

By combining fractional marketing (CMO), revenue (CRO), and operations leadership (COO), we deliver a fully integrated growth solution—aligning world-class marketing, branding, PR, events, and media with high-performance sales execution and operational efficiency to help brands scale faster and smarter.

01

Brand Positioning & Thought Leadership

Crafting compelling narratives and establishing industry authority.

02

Audience Growth & Media Strategy

Data-driven targeting and full-funnel media strategies to expand reach.

03

Business Development & Sales Acceleration

Strategic partnerships and revenue-driving sales initiatives.

04

High-Impact Events & Sponsorships

VIP experiences, brand activations, and sponsorship deals that move the needle.

05

Process Automation & Optimization

Implementing CRM and automation tools to streamline marketing, sales, and operations using AI and analytics for efficiency.

06

Sales & Marketing Operations

Automating lead nurturing, email campaigns, and segmentation while optimizing paid media, conversion tracking, and attribution.